How To Build Trust And Credibility Through Customer Video Testimonials
What's the secret to building an unshakeable reputation for your business? The answer lies in the age-old adage, “The customer is always right." Their opinions, experiences, and feedback are the cornerstone of your credibility.Nowadays, customer ...
7 Key Metrics For Evaluating Web Video Performance
Web videos stand as one of the primary ingredients for business success. They have the unique ability to captivate, engage, and tell a story in a way that no other digital medium can. But creating ...
Five Reasons A Financial Company Needs To Invest In Video Marketing
If you're exploring effective marketing tools in the financial services sector, video marketing could be the answer. In the contemporary online landscape, businesses are harnessing the power of YouTube, Instagram and Twitter to reach their ...
How to Use Video for Better Remote Teaching and Learning
Video Production, Animation and advice that Melbourne, Sydney, Brisbane and beyond have trusted for decades? That’s Pickle.
In this day and age, video is everything.
In fact, it’s now clear that 1 in 2 Australians access the ...
Ideal Video Length for Social Media: A Guide
What’s the ideal video length for social media?
Let’s begin with the essential info first.
In today’s complex digital landscape, it’s impossible to open up your favourite social platform and not see a video or animated post. ...
Your Ultimate Guide to 3D Animation Benefits
3D animation. What does it make you think of?
Technical demonstrations? Imax cinema? Harvey Krumpet?
Whatever the images it conjures up, one thing’s for sure - it’s one of the most engaging, exciting and effective video production ...
Top 3 Tips for a Successful Video Blog
In the era of now, video is king.
Why? Video productions:
Save time
Present information in an engaging way
Are an efficient way of communicating with large groups of people
Can incorporate a range of assets ...
3 Top Tips To Perfect Government and Community Video Production
Did you know that 1 in 2 people watch online videos each and every day? (Biteable 2021).
The votes are in: with its highly engaging characteristics, visual nature and ability to pack a whole lot of ...
3 Top Tips for Perfect Health and Wellbeing Industry Videos
“Writing about music is like dancing about architecture”.
- Somebody
Heard this crazy, ol’ saying before? Well, even if you haven’t, let us take a moment to explain. Sometimes, the mode of communication you’re using isn’t a ...
How To Produce Great Videos In Times Of Crisis
What do people want to see on the internet?
It’s a huge question. ACcording to Octoly (2021), these are the most commonly viewed types of video on social media:
Comedy or skit videos
Human interest videos
...
How to Make Great Videos for Internal Comms
60% of companies don’t have a long-term strategy for great internal communications.
Sorry, what?
Astonishing, right? To put it into perspective, a study by Smarp (2020) found that 4 out of 5 employees believed that great internal ...
What is video marketing?
The stats are officially in. Video production is 2021’s number one marketing tool, and it’s showing no signs at all of slowing down.
We know what video is. Loosely defined as the recording, production and editing ...
Social Media Video Production for Beginners
Great social media videos are an essential marketing tool in 2021.
But how exactly to create them? Video production companies get requests like this every day. “Great social media videos” is even one of the most-searched ...
5 Tips For Filming And Editing Marketing And Social Media Videos
If 2020 brought about one thing, it was this: a huge rise in self-shot and self-edited content.
In 2020, we too pivoted. At Pickle Pictures, we helped our incredible base of diverse clients - marketing companies, ...
Video and Animation for: Onboarding
Welcome to our series of blogs covering the very best ways to use video and animation for business in 2021.
We begin with video and animation for onboarding, a simple but highly effective and entertaining way ...